Bowling Alley : A Business Proposition

  • 30 September 2019

Globally a US$ 10 billion industry, bowling is very popular among the young & old alike and is also said to be recession proof. Setting up a bowling alley or adding it to your existing indoor amusement centre could be a lucrative business expansion plan for you to consider. With 900+ bowling lane installations and more than 50 years of combined experience in Amusement & Adventure industry, CSML is your right partner from concept to completion for setting up a Bowling Alley in India.

 

Points to consider while deciding on setting up a bowling alley:

 

Location : Location is crucial for attracting the right crowd to your bowling center. Large malls, multiplexes, indoor amusement centres are apt choices for setting up a bowling center due to the large infrastructure requirements and also because of the high number of footfalls and a healthy mix of youth, adults and families who visit these places. Ensure there is good connectivity to your selected location as ease of travel plays an important role in metro cities like Mumbai where people would like to avoid traffic and reach swiftly.

 

Bowling Equipements : Bowling Lanes, Bowling Balls, Pins, Pin-Setting Equipment, Bowling Shoes, Ball-return Machines is some of the basic equipment that will be needed along with a seating area, food & beverage counters, cash & operations counters etc.

 

Permissions/Licenses : there are various municipal and government licenses & permits that would be needed before your bowling alley becomes operational. Food & beverage, fire & safety, shops & establishment, public performance license for playing music are some of the basic permissions you will need to have in place in addition to other mandatory ones

 

Staff : Hiring the right staff is crucial for the success of your bowling alleys. You can either hire a fresh team and train them or hire staff who have experience of working in bowling alleys. Soft skill training is also crucial for your staff to interact and develop a friendly rapport with the visitors/guests. On holidays and special occasions when the waiting time for the bowling alley is high, your staff should be able to cross-sell other arcade games in the amusement centre or encourage guests to book in advance, this is where the soft skills of your staff will come in to play

 

Seems exhaustive ? Not any more ! CSML, the pioneers of Brunswick Bowling in India, Bowling Centres, Bowling Balls & Bowling Lanes and setting up Indoor Amusement Centres, offers end-to-end solutions customised to meet your requirements. From Planning, Layout Designing, Equipment Supply & Logistics to Installation, Training, Technical and After Sales Support CSML will hand-hold you through the entire process.

To learn more about Bowling Center in India , Bowling Alley Setup Cost in India and Bowling Alley Price in India or setting up an Indoor Amusement Centre in India and how CSML can help you please click here

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